I originally purchased squeaky cheeks for chaffing prevention when I it’s hot and I am sweating…solid chaffing agents aren’t helpful under those circumstances. Since then I have learned that not only does it work better than my old anti chaffing stick BUT it works as deodorant, dry shampoo, and helps get my super tight ski boots on with ease without caking and clogging up things that shouldn’t be caked or clogged. At Bryce 100 last year, I made a lot of friends at a busy aide station by handing it out for public use to volunteers and runners. Everyone asks “what is that stuff” which is as much to explain as our team name…HUMR. Apparently it helps maintain friendships when driving home from runs too.